Bulldog Audience Builder · Real Results
A family-owned excavator that’s moved Chicagoland’s ground since 1946 — re-introduced to the community with a new logo, a premium ad, a custom website, and rebuilt brand photography. Here’s the before & after.
When Hager Excavating became a Bulldog Audience Builder, they had decades of credibility but a brand that didn’t show it — a clip-art ad, a dated website, and snapshots from the yard. We rebuilt the whole presentation from the ground up. Same family, same iron — a brand that finally matches the work.
We refined their existing badge into a crisp, vector-perfect mark — same heritage, deeper color and razor-sharp at any size, ready for the web, a truck door, or a hard hat.
The standard ad does the job. The Audience Builder ad sells — a cinematic hero, a real headline, a clean offer, and a QR code that bridges print to web.
From a sparse four-photo page to a complete, modern landing page — hero, services, story, service area and an estimate form. A site that out-classes most businesses’ own websites.
Their real Cat iron — re-shot as cinematic, golden-hour brand photography. Authentic machines, premium presentation.
The Bulldog Audience Builder
Every Audience Builder partner gets the full treatment — built, hosted, and posted around town for a year, wrapped into the most-watched team in Batavia.
